Opt-in / Opt-out – I can’t keep them straight. I think opt-in is the one I prefer, since it means the vendor won’t send me junk mail unless I ask for it? Maybe it’s the other way?
Any direct mail marketers out there who can authoritatively answer? I tried to Google it, but when I got to Google’s home page I found a website about Topeka, Kansas instead. 
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Health care is great. Great health care is great. Some of it is.. not-so-great.
I’m not talking about the type that is necessary, usual, or emergency. But do you really know when there is a difference? Are you getting the right information, at the right time, from the right people? Does it matter if you are?
Used to be, in my recollection as a wary youngster who occasionally visited that scary guy in the white jacket, that the point of going to the doctor was to get taken care of, and get the feeling of being taken care of.
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